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Roofer
Roofer Social Media Content Kit
You know social media matters. The roofers in your area who post regularly are the ones people remember when a tile slips after a storm or a chimney starts leaking. They're the name a homeowner already half-trusts before the first phone call, and the firm letting agents forward when a tenant flags a damp patch on the ceiling. But between scaffold drops, surveys, and chasing the next job, sitting down to write a caption is the last thing on your list — you open the app, think "I should post something about that re-roof we just finished," close it again, and a month goes by. This kit removes that problem. You get 64 ready-to-edit captions covering the work you actually do — pitched roofing and tiles, flat roofs and EPDM/GRP, lead flashing and chimneys, leaks and storm damage, gutters, fascias and soffits, insurance jobs and surveys, moss removal and roof cleaning, trust and standards, local and community, bookings, rebooking and reviews. Plus 10 fully scripted Reels, a 4-week posting calendar, bio templates for Instagram, Facebook and Google Business, DM and reply templates, and a localisation worksheet that makes every caption sound like your business, not a template. Use the localisation worksheet as a reference, then edit the supplied master DOCX to apply your confirmed business details to the captions you choose. This static download does not update every caption automatically. Your download contains 13 files: 00 Start Here PDF, 10 section PDFs, 1 complete master PDF and 1 editable master DOCX.
Preview pages
Preview what's inside
In the pack
What's included
- 00 Start Here
- 01 Strategy Guide
- 02 Caption Library
- 03 Seasonal Hooks + Bios
- 04 Templates + DMs
- 05 Stories + Reels
- 06 Cheat Sheet + Platform Notes
- 07 Posting Calendar
- 08 Scripted Reels
- 09 Localisation Worksheet
- 10 Photo Checklist + Rescue Guide
- Master PDF
- Master DOCX
Preview pages

Made for the work
Put this product to work.
Plan posts using the caption bank, reel scripts and calendar. Adapt the chosen text in the master Word document and add your own photos or footage before publishing.
Start with a task such as:
Adapt a reel script to footage you can record.
Arrange the posts you choose in your content calendar.
- Instant download
- Built in the UK
- One-time purchase
- Secure checkout
- Refund policy
- Support by email
Frequently Asked Questions
How do I receive Social Media Content Kit?
After payment, look for your LaunchKit download email in the inbox you used at checkout. Open its link to your download page and download the files listed for your order. You'll receive 13 files: 00 Start Here PDF, 10 section PDFs, 1 complete master PDF and 1 editable master Word (DOCX) file. Use the localisation worksheet as a reference, then manually adapt the captions you choose in the master DOCX; the static files do not update every caption automatically. Keep a copy of your downloaded files. If the email is missing or a link is not working, check your spam or junk folder, then contact hello@yourlaunchkit.co.uk with your checkout email address and order number, if you have it, for help recovering your files.
What exactly do I get?
13 files: 00 Start Here PDF, 10 section PDFs, 1 complete master PDF and 1 editable master DOCX. The section files cover strategy, captions, seasonal hooks, templates, Stories, Reels, platform notes, the posting calendar, localisation and practical photo/rescue guidance.
Can I edit these files?
Yes. Use the localisation worksheet as a reference, then manually adapt the captions you choose in the complete master DOCX. The other 12 files are read-and-reference PDFs: Start Here, 10 section PDFs and the complete master PDF. These static files do not update every caption automatically.
Does this guarantee reach, followers or bookings?
No. It gives you practical captions and a repeatable posting system. It does not promise reach, followers, engagement, leads or bookings.
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Built for the business you actually run.
Every roofer pack is checked so its page says exactly what format you get and what each tier includes. Templates are practical resources, not legal or tax advice — review against your own circumstances before use.
Complete your toolkit
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Startup Guide
Going self-employed as a roofer means handling business registration, public liability insurance for work at height, CIS for builder subcontract work, asbestos awareness for older roofing materials, hot-works insurance conditions for torch-on felt and lead burning, waste duties for tile and slate debris, and clear contracts for storm-damage and insurance-claim work. This guide covers business setup, insurance, the practical realities of pitched versus flat versus lead specialisation, subcontractor versus direct customer pricing, scaffold partnerships, and the first-90-days checklist.
Business Documents — Premium
17 business-record templates for Roofer businesses, each supplied as a fillable PDF and an editable DOCX file. Every template is also included in one fill-online HTML bundle: add your business details and brand colour in the sidebar of each template (they are saved per document, not shared between templates), then send clients a locked copy they can fill in with one click. Answers you haven't changed for 60 days are deleted the next time you open the form, and ‘Prepare copy for clients’ clears them; your business details and colour are kept. Type into the PDF fields or use a DOCX-compatible editor to change the business name, logo and wording. The exact delivered-file list is shown on this page. These practical templates do not provide legal, clinical or regulatory advice or certification, and do not replace any official records your work requires.