Bricklayer
Bricklayer Social Media Content Kit
You know social media matters for the business. Homeowners in your area check Instagram before they pick up the phone for an extension quote, compare builders on Google before a site visit, and ask Facebook groups for local-trade recommendations. The bricklayers who show up consistently stay front of mind when it's time to book. But between 6am starts, site visits, mortar mixing and end-of-day tidy, writing a post is the last thing on your list. This kit removes that problem. You get 65 ready-to-edit captions covering the work you actually do — extensions, repointing, garden walls, chimneys, restoration and heritage — plus 10 fully scripted Reels, a 4-week posting calendar, bio and DM templates, and a localisation worksheet. Material honesty is locked (lime vs OPC only where accurate), weather dependency acknowledged (no mortar below 3°C), and before-and-after templates use same-angle pairs. No "best bricklayer in town" hype. Fill in your details once. The whole kit adapts to your area, your qualifications, and your travel zone.
Sample pages
Preview what's inside
In the pack
What's included
- 01 Strategy Guide
- 02 Caption Library
- 03 Seasonal Hooks + Bios
- 04 Templates + DMs
- 05 Stories + Reels
- 06 Cheat Sheet + Platform Notes
- 07 Posting Calendar
- 08 Scripted Reels
- 09 Localisation Worksheet
- 10 Photo Checklist + Rescue Guide
- Master PDF
- Master DOCX
Sample pages

Frequently Asked Questions
How do I receive Social Media Content Kit?
After payment, a confirmation email with your secure download links is sent to your checkout email within a few minutes. You'll receive a ZIP containing the modular PDF kit (Start Here, the section files and the master PDF) plus the master editable Word (.docx). If you don’t see the email, check your spam folder. You can also recover downloads later at yourlaunchkit.co.uk/downloads using your order ID and email.
Can I edit these files?
Modular PDF kit plus an editable Word master. The PDFs (Start Here + the section files + master) are read-and-reference content for planning and captioning; the master DOCX is fully editable in Microsoft Word so you can adapt captions and content to your own brand voice.
Is this legal or tax advice?
No. LaunchKit templates are practical business resources. Review against your own circumstances and check suitability for your business.
Why LaunchKit
Built for the business you actually run.
Every bricklayer pack is reviewed for accurate format and tier disclosure. Templates are practical resources, not legal or tax advice — review against your own circumstances before use.
Complete your toolkit
More for Bricklayer
Startup Guide
Going self-employed as a bricklayer means more than turning up with a trowel — CSCS registration, CIS subcontractor setup, public liability insurance, builders' merchant accounts, and clear quotes for labour-only versus supply-and-fit work all need to be in place from the first job. This guide covers business registration, insurance for trade and site work, Building Regulations Parts A/B/C/L where they affect masonry, Party Wall Act considerations, lime mortar versus modern mixes for heritage work, and the first-90-days checklist for moving from employed bricklayer to running your own diary.
Business Documents — Standard
You're qualified, you're insured, you turn up. The job side is sorted — what slows the business down is the paper trail. Quotes, risk assessments, certificates and consent forms get written from scratch on a phone between jobs; templates pulled from random forums give you mismatched fonts and inconsistent terminology that doesn't read like one professional business. This Standard pack delivers the 17 documents a bricklayer actually uses week to week — Client Registration Property Details, Site Access & Property Information, Consent Liability Waiver, Service Agreement Terms Conditions, Work Record Job Sheet, Aftercare Instructions, Cancellation Refund Policy, Complaint Feedback Form, plus GDPR Privacy Notice, Marketing Consent Form, Accident Incident Report, Pre Work Site Inspection, Gift Voucher Referral Terms, Business Insurance Declaration, Site Survey Structural Assessment, Material Specification Brick Selection and Daily Work Record Progress Sheet. Each PDF carries a fillable header — type your business name and trading details once, then print or save. UK-specific terminology, A4 print-ready, no Canva and no monthly software. Built for sole-trader and small-firm UK bricklayers who want one consistent paper trail across every job.
AI Copy Kit
Most bricklayers would rather be on the tools than writing enquiry replies, quote follow-ups, social posts and review requests. Every message takes ten minutes you'd rather spend on a job, and the result is patchy communication and a nagging sense that the marketing side of the business is permanently behind. This AI Copy Kit gives you 120+ ready-made messages, prompts and templates written specifically for UK bricklayers. Four components: an AI Copy Kit Main with 30 structured playbooks for every communication scenario from first enquiry to final invoice follow-up; Copy Banks for quick-grab messages by situation; Email Templates for client onboarding, job completion, payment reminders and seasonal promotions; and an Automation Guide showing how to use the templates with AI tools, including reusable prompt formulas for any future message — covering quote follow-ups, booking confirmations, invoice chases, review requests and seasonal promo posts. Editable DOCX plus PDF reference copies. UK-specific tone. Copy, customise, send.